Why is Fazz.io the solution? (What is the problem?)
Knowledge ecosystems are driving innovation and attract business and talent. Knowledge ecosystems are often geographically bounded although globally tied and connected through informal relations and ad-hoc professionals/knowledge.
The shared knowledge and collaborations within ecosystems are not structured nor controlled, but are kept together by digital software blends. The digital blend combines email, theme websites, Social Networks, productivity Apps, various Cloud Storage systems, up to combinations with enterprise solutions like Office 365. These kind of digital blends reflect the day-to-day practise of a regular knowledge worker.
This digital blend is a brique á braque:
Digital blends evolve in non-connected and scattered users, information and projects.
Digital blends lack governance: users may loose their privacy by advertising systems and abuse of user data in Apps and Social Media.
Users need to switch between various tools and digital instruments piling up User Fees.
Communication and Publication is always an issue since users and organizations are fighting each other over SEO and online marketing results to get their message heard through the channels.
The blended parts cannot establish a collective accessible storage throughout the eco-system and cannot connect ecosystems: there is no central search system or thematic structure.
The absence of a Fazz.io-like hubs are a main reason why innovation, communication and change is so costly: new concepts, initiatives and meetups are reinvented over and over again, burning energy for change rapidly.
Last but not least, without an accessible hub the potential attraction to users outside the ecosystem and the branding value of the Knowledge Ecosystems is not exploited.